Austell is a somewhat small city located in the state of Georgia. With a population of 8,244 people and ten associated neighborhoods, Austell is the 116th largest community in Georgia. Austell has seen a significant amount of newer housing growth in recent years. Quite often, new home construction is the result of new residents moving in who are middle class or wealthier, attracted by jobs, a healthy local economy, or other amenities as they leave nearby or far away areas for greener pastures. This seems to be the case in Austell, where the median household income is $72,938.00.

Also of interest is that Austell has more people living here who work in computers and math than 95% of the places in the US.

A relatively large number of people in Austell telecommute to their jobs. Overall, about 13.18% of the workforce works from home. While this may seem like a small number, as a fraction of the total workforce it ranks among the highest in the country. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

In Austell, however, the average commute to work is quite long. On average, people spend 32.49 minutes each day getting to work, which is significantly higher than the national average.

The education level of Austell citizens is a little higher than the average for US cities and towns: 21.76% of adults in Austell have at least a bachelor's degree.

The per capita income in Austell in 2022 was $37,605, which is wealthy relative to Georgia, and middle income relative to the rest of the US. This equates to an annual income of $150,420 for a family of four. However, Austell contains both very wealthy and poor people as well.

Austell is an extremely ethnically-diverse city. The people who call Austell home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Austell residents report their race to be Black or African-American, followed by White. Austell also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 15.51% of the city’s residents. Important ancestries of people in Austell include African, European, Irish, Nigerian, and German.

The most common language spoken in Austell is English. Other important languages spoken here include Spanish and African languages.