Bowling Green is a larger medium-sized city located in the state of Kentucky. With a population of 76,212 people and 23 associated neighborhoods, Bowling Green is the second largest community in Kentucky. Much of the housing stock in Bowling Green was built relatively recently. The construction of new real estate can often be taken as an indication that the local Bowling Green economy is robust, and that jobs or other amenities are attracting an influx of new residents. This seems to be the case in Bowling Green, where the median household income is $48,419.00.

Because there are quite a few people attending college in Bowling Green, it is thought of as a college town. To the benefit of the many students in the area, Bowling Green provides a number of services, amenities and opportunities geared towards their needs and activities.

Not only is Bowling Green a city with many college students, but it also retains many recent graduates who are looking to start new careers, creating a very large population of people who are young, single, educated, and upwardly-mobile. That’s because Bowling Green is full of single people in their 20s and 30s and who have undergraduate or graduate degrees and are starting careers in professional occupations. This makes Bowling Green a pretty good place for young, educated career starters looking to find many people like themselves, with good opportunities for friendships, socializing, romance, and fun.

The education level of Bowling Green citizens is substantially higher than the typical US community, as 31.98% of adults in Bowling Green have at least a bachelor's degree.

The per capita income in Bowling Green in 2022 was $28,819, which is middle income relative to Kentucky, and lower middle income relative to the rest of the US. This equates to an annual income of $115,276 for a family of four. However, Bowling Green contains both very wealthy and poor people as well.

Bowling Green is an extremely ethnically-diverse city. The people who call Bowling Green home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Bowling Green residents report their race to be White, followed by Black or African-American. Bowling Green also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 10.72% of the city’s residents. Important ancestries of people in Bowling Green include English, German, Irish, Italian, and Scottish.

The most common language spoken in Bowling Green is English. Other important languages spoken here include Spanish and Serbo-Croatian.