Totowa is a medium-sized borough located in the state of New Jersey. With a population of 11,064 people and three associated neighborhoods, Totowa is the 177th largest community in New Jersey.

Housing costs in Totowa are among some of the highest in the nation, although real estate prices here don't compare to real estate prices in the most expensive communities in New Jersey.

Also of interest is that Totowa has more people living here who work in computers and math than 95% of the places in the US.

One interesting thing about the economy is that relatively large numbers of people worked from their home: 16.04% of the workforce. While this number may seem small overall, as a fraction of the total workforce this is high compared to the rest of the county. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

The education level of Totowa ranks among the highest in the nation. Of the 25-and-older adult population in Totowa, 40.75% have at least a bachelor's degree. The typical US community has just 21.84% of its adults holding a bachelor's degree or graduate degree.

The per capita income in Totowa in 2022 was $46,964, which is lower middle income relative to New Jersey, and upper middle income relative to the rest of the US. This equates to an annual income of $187,856 for a family of four. However, Totowa contains both very wealthy and poor people as well.

Totowa is an extremely ethnically-diverse borough. The people who call Totowa home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Totowa residents report their race to be White, followed by Asian. Totowa also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 25.69% of the borough’s residents. Important ancestries of people in Totowa include Italian, Turkish, Irish, Polish, and German.

Foreign born people are also an important part of Totowa's cultural character, accounting for 22.51% of the borough’s population.

The most common language spoken in Totowa is English. Other important languages spoken here include Spanish and Italian.