Primera is a somewhat small town located in the state of Texas. With a population of 5,449 people and two associated neighborhoods, Primera is the 367th largest community in Texas. There's nothing like the smell of a brand new house, and in Primera, you'll find that a large proportion of houses were recently built. New growth in residential real estate is an indication that people are choosing to move to Primera, and putting down their money on brand new construction. Primera’s real estate is, on average, some of the newest in the nation. Primera does seem to be experiencing an influx of affluent people, because the median household income is $80,116.00.

As is often the case in a small town, Primera doesn't have a public transportation system that people use for their commute.

The citizens of Primera are slightly better educated than the national average of 21.84% for all cities and towns, with 22.92% of adults in Primera having a bachelor's degree or advanced degree.

The per capita income in Primera in 2022 was $27,820, which is lower middle income relative to Texas and the nation. This equates to an annual income of $111,280 for a family of four. However, Primera contains both very wealthy and poor people as well.

Primera is an extremely ethnically-diverse town. The people who call Primera home describe themselves as belonging to a variety of racial and ethnic groups. People of Hispanic or Latino origin are the most prevalent group in Primera, accounting for 88.27% of the town’s residents (people of Hispanic or Latino origin can be of any race). The greatest number of Primera residents report their race to be White. Important ancestries of people in Primera include German, English, French, Scandinavian, and Polish.

The most common language spoken in Primera is Spanish. Other important languages spoken here include English and Polish.