Combining city textures and college town sensibilities, Baton Rouge really has a nice blend of characteristics. While not a huge city, Baton Rouge is big enough to offer a healthy dose of diversion, opportunity, and amenity to its residents and to the thousands of college students who descend on it every fall. Its size and diversity makes Baton Rouge more than just a college town, but removing the students from the equation would undeniably change Baton Rouge’s character and quality of life.
Not only is Baton Rouge a city with many college students, but it also retains many recent graduates who are looking to start new careers, creating a very large population of people who are young, single, educated, and upwardly-mobile. That’s because Baton Rouge is full of single people in their 20s and 30s and who have undergraduate or graduate degrees and are starting careers in professional occupations. This makes Baton Rouge a pretty good place for young, educated career starters looking to find many people like themselves, with good opportunities for friendships, socializing, romance, and fun.
The education level of Baton Rouge citizens is very high relative to the national average among all cities (21.84%): 36.42% of adults in Baton Rouge have a bachelor's degree or even advanced degree.
The per capita income in Baton Rouge in 2022 was $33,910, which is upper middle income relative to Louisiana, and middle income relative to the rest of the US. This equates to an annual income of $135,640 for a family of four. However, Baton Rouge contains both very wealthy and poor people as well.
Baton Rouge is an extremely ethnically-diverse city. The people who call Baton Rouge home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Baton Rouge residents report their race to be Black or African-American, followed by White. Important ancestries of people in Baton Rouge include French, German, English, Irish, and Italian.
The most common language spoken in Baton Rouge is English. Other important languages spoken here include Spanish and Vietnamese.
